I use a human-centered approach to create AI-driven products and experiences.
Senior Product Researcher, AI-augmented Design Strategy.
My approach :
Data fuels effective design.
Data offers tangible evidence of user behavior, eliminating guesswork in favor of insights. By analyzing data from user research, A/B testing, and analytics, designers can make informed choices that result in functional, user-friendly, and successful products. Data-driven design reduces risk while enhancing positive user impact.
Case Study:
SaaS B2B - automating sale pipeline with AI.
UX research leads to a 15% increase in product usage.
Featured Projects
Discover the diverse projects I've worked on in the past. I’ve been fortunate to serve as a senior or lead designer, creating incredible products that people love!
